Proof not promises
No endless reports or ambiguous retainers - just measurable leverage.
Our strategic partnership is grounded in a proven track record of fixing operational friction, driving commercial results and executing complex change flawlessly.
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Led design and implementation of a new Matrix Operating Model for iGaming business.
Implemented an integrated learning experience for a major operational shift, resulting in 97% employee engagement and accelerated adoption.
Designed a new intake and ops function for agency to increase efficiency and reduce touch points.
Defined the core narrative/comms strategy for complete business transformation, structuring delivery around a static resource and in-person ensure 100% outreach.
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Devised and implemented the first communications strategy for a high-growth business unit. Framework adopted as blueprint to align communications across global org.
Consulted on foundational business and brand strategy for a new private healthcare facility partnering at the ground level to define the commercial model before brand execution.
Ran the Brand and Communications function for global tech company.
Ran a creative and production agency with overall accountability for operations, client accounts and growth.
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Led the comprehensive rebrand and creative repositioning of a flagship destination product, significantly repositioning the brand in the luxury travel market.
Drove 100%+ MoM client sales growth over 9 months by developing bespoke luxury travel product, culminating in development of an automation solution to sustain scale.
Operated a market-first cashback solution for high street retailer, processing over £20 million, demonstrating high-volume operational and financial integrity.
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Directed the strategic design and complex delivery of category-first multi-brand POS rollout with over 20,000 possible combinations ensuring completion on time, on budget, and with zero operational friction.
Mitigated the risk of talent loss following a major business shift, supporting the retention rate of less than 4%.
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Served as a confidential strategic partner and trusted advisor to multiple leadership teams, gaining high-level operational access to influence and translate complex organisational strategy into action.
Partnered with business leaders and entrepreneurs during the initial phase of /Side advising on foundational commercial, brand and product strategies to accelerate market viability.
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Transformed pitch strategy and achieved over 90% pitch-to-conversion rate over 50+ internal and external pitches.
Transformed agency commercial strategy to drive consistent annual revenue growth of 15% - 20% by launching new service lines and acquiring key customers while retaining existing accounts.
Successfully co-managed the strategic sale process of a self-funded agency, ensuring business continuity and retaining all staff members through the acquisition.
On/side
“Sarah is the person you bring in when the business has no natural owner for a critical challenge.
She moves seamlessly between strategy and execution, spotting issues before they become problems and making even the grittiest work manageable. She navigates complexity with decisiveness, asking the difficult questions and ensuring initiatives stay on track to deliver meaningful value.
Having worked with her across multiple roles, I’ve seen firsthand how she uses influence across stakeholders and teams with a natural ease that makes change happen with precision and confidence”
Senior Director, Tech iGaming“Sarah has an exceptional ability to bring clarity and alignment in complex, high-pressure environments.
She quickly became a trusted partner across teams, managing difficult relationships and using sound judgement and influence to keep people aligned and moving forward.
She has a talent for translating fast-moving, complex information into clear, actionable communication that enables better decisions and stronger outcomes. Alongside this, she is easy to work with - collaborative, dependable and focused on what matters.”
Director of Product, Tech iGaming“We trusted Sarah with an external pitch for an international travel brand, and she exceeded all expectations, securing what became one of the most lucrative client deals in this sector for us. She led the redesign of the brand’s brochure suite and developed a solution for a tailor-made packages, driving 100%+ month-on-month growth.
She subsequently advised on full automation strategy, improving speed to market and creating a scalable solution. Sarah’s commercial acumen, operational insight, and ability to turn complex challenges into profitable solutions consistently delivered tangible results and long-term opportunities.”
Sales Director, Print “Working together during a period of significant change, I saw firsthand the composure and judgment needed to manage tough operational decisions. Sarah balances commercial realities with genuine care for people, managing complex situations with integrity. She builds trust quickly and remains focused on what’s right both for the business and the teams delivering it.
She’s someone you want alongside you when the work is complex and the stakes are high.”
Chief of Staff, Agency